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Former manager in the oil and gas industry took his lifelong hobby and turned it into his livelihood by opening a DreamMaker home renovation franchise

Roger Williams had spent a long time in the oil and gas industry and felt it was finally time for a change. With his three boys grown, he and his wife, Linda, wanted to take more control in their careers and build something for themselves. While researching franchises, Williams came across DreamMaker® Bath and Kitchen. He knew he’d found something special, something that could help him take his lifelong hobby of woodworking and remodeling and turn it into his new career. Now he’s the proud owner of a new DreamMaker home renovation franchise in Tyler, TX.

Roger Williams, owner of the new Tyler, TX, DreamMaker home renovation franchise. Roger Williams, owner of the new Tyler, TX, DreamMaker home renovation franchise.

Growing opportunity for home renovation franchises

“I wanted to do what I wanted to do, something I enjoyed, where I wanted to do it. I didn’t see any jobs that fit my needs, so I decided to start my own business,” says Williams.

And the opportunity was available to start his business right where he wanted to in Tyler, an area Williams feels has all the right ingredients for a successful remodeling franchise and for a higher quality of life for himself and his wife, the office manager for the new business.

“It’s a great fit. The values of the company marry up very well with the values of the area,” says Williams. “A lot of people come here to retire and are looking to outfit their homes for aging in place. It’s also a big medical hub. They’re building a big VA hospital in the coming years. There’s a lot of growth happening here, so there are also a lot of opportunities from younger people looking to upgrade their homes.”

Strong support to get his remodeling business started

Williams already knew a lot of the ins and outs of remodeling, so what he’s appreciated the most from DreamMaker has been the help he received turning his passion into his livelihood. From our corporate team in Waco, TX, to his fellow franchisees around the country, Williams has had a lot of assistance in learning what it takes to start a remodeling business.

“Woodworking and remodeling, I’ve done that as a hobby my whole life,” says Williams. “That part wasn’t new, but the systems and support of the franchise were. We have a coach assigned to us that we talk with every week. The corporate staff has been very good. Other DreamMaker franchisees have called and checked in, and we’ve called them with plenty of questions.”

A kitchen design with dark wood cabinets and hardwood floors, with a forest green tile backsplash along the wall. Williams is looking forward to helping his clients realize their visions for their kitchens and bathrooms with the help of his home renovation franchise.

What he’s looking forward to most

In preparing to open, Williams has taken a number of steps to market his new home renovation franchise and get his name out in the community, with the help of our marketing support team. He’s placed ads, joined the local Chamber of Commerce and networked through the industry, banks, real estate agents and local business networking groups. And he’s already getting a great response.

“One real estate agent told me, ‘We’re so excited you’re going to be here, because we need professional remodelers here,’” says Williams. “There are great opportunities here, and everything is lining up.”

What Williams is most anticipating is providing excellent service to satisfy his clients.

“A lot of people have an idea of what they want for their kitchens, baths and interiors,” he says. “I can take those ideas and turn their dreams into reality.”

Learn more and start a conversation

Download our franchise information report and start a conversation with us for in-depth details about the DreamMaker Bath and Kitchen home renovation franchise opportunity. You also can learn more by visiting our research pages.

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